Subtract First: Why More Tech Is Making Construction Worse, Not Better
Sometimes more is truly just…more.
When it comes to technology, construction isn’t under-tooled. In a world that labels construction as a “laggard” the irony is that we’re actually overloaded. Yet global construction productivity has grown less than 1% per year.
If technology along were the answer, we’d be delivery every project faster and cheaper by now. But sometimes the quickest way to innovate is not by adding something new, but rather by taking something useless away.